21_21 DESIGN SIGHT is a venue to redirect our eyes to everyday things and events, and create various proposals and communicate numerous discoveries from the design point of view. The aim is to promote understanding and interest in design by involving designers, company people, engineers, craftsmen, and the general public.

21_21 DESIGN SIGHT holds exhibitions devoted to the theme of “everyday life” with multidirectional programs such as talks and workshops; visitors can be exposed to the pleasures of design and have new experiences filled with surprises. Uniquely most of these exhibitions are directed by designers.

Design is a way of making life fun and rich as well as expanding the potential of people’s thoughts and actions. Design is not only about something that can be seen, but also helps build human-to-object or human-to-human relationships. 21_21 DESIGN SIGHT is the hub where the future of design as culture is discovered and created.